Any small business can be marketed and achieved big success using the power of digital marketing or internet you can say, there are thousands of examples available around.
If you look at the trends and behaviour of people, various research data and report available on internet that shows that significant potential growth and market has been seen in last few years .
Also if you look at penetration and acceptance of digital usage of cammon man of internet has been widely increased on a year on year basis.
- If we talk about specific free ways to promote small business on digital platforms:Google is one of most accepted platform for business and there are lots of services like Google Business Listing which we can use to promote any business.
- YouTube: This is the game changing platform by google, where you can create a channel and upload your business videos and develop community of your niche.
- Search Engine Option – You can do SEO for your website visibility on search engine which will lead to get more visitors and leads or sales. You can get ranked on google based on the keywords people search to find solution or product of their need. If you check your niche and target market and competitors you will easily get to know what kinds of SEO strategy required for your business.
- Social Media: You can use various social media platform like linkedin, quora, Facebook, Twitter, etc.. and share details about your offers and product details. This will increase sales in your known group easily.
- Having own blog or website and writing valuable blogs addressing the issues in the marketing with your proper solution. .
- Email Marketing: You can use mailchip and send personal emails to all your known people about your offer and products.
List goes on.. i hope all above mention points will help you to promote your business. If you have any more question comment and let me know.
You can personally connect with me on social media. Also checkout my youtube channel for digital marketing tutorials, I am sure you will enjoy.