The producer of WK KELLOGG Froot rings reports the quarterly results on demand, Etbrandequity

froot loops maker wk kellogg reports downbeat quarterly results on demand decline

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WK Kellogg reported the results of the second quarter below Thursday estimates, damaged by the soft demand for its cereals for breakfast packaged in the midst of macroeconomic uncertainty.Customers have reduced the shopping for packaged foods with brand and are looking for cheaper alternatives to private labels brands among the pressure on the expenditure of consumers led by the floating tariff policies of the President of the United States Donald Trump.

The cereal manufacturer agreed to be purchased by the Italian owner of Ferrero Rocher in an agreement for about 3.1 billion dollars in July and the company of Battle Creek, based in Michigan, continues to expect the agreement to close in the second half of 2025.

Net sales for the quarter closed to June 28 decreased by 8.8% to $ 613 million, missing $ 622.1 million estimates, according to the data compiled by LSEG. The company recorded useful for action of 9 cents, below the estimates of 24 cents.

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  • Updated On Aug 8, 2025 at 03:40 PM IST
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  • Posted on August 8, 2025 at 15:40 Ist
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  • 1 min read
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