The budget brand of the Indian Hotel Company (IHCL) Ginger is conducting the half -scale opportunity in India and has the potential to standardize 1000 hotels over time, said Tuesday Punetheet Chhatwal MD and CEO. The Indian hotel company of Tata Group Ltd (IHCL) agreed to buy about 51% of participation each in Ank Hotels Pvt Ltd and Pride Hospitality PVT LTD for a combined RS 204 cror, giving new impetus to its expansion disk of the network in the internal market. Most of these properties will be renamed as a ginger hotel, which will expand the chain ginger brand to a 250 hotels, Punetheet Chhatwal, MD and CEO of Ihcl said in Et Monday.
Ank Hotels Pvt Ltd and Pride Hospitality PVT LTD have a portfolio of 135 hotels in the medium -sized segment scattered in 110 locations and are currently managed with the Clarks Hotels & Resorts brands. In the coming months they will be integrated operationally and will migrate to the IHCL “brandscape” mainly under the Ginger brand among others. IHCL said that these hotels are on a capital arrangement of the capital account of management contracts and select operational lease contracts.
“Before today, I would not have dared to put this figure of 1000 hotels. Today we can. I can personally feel that in the near future, just as if we went from 40 hotels to the ginger in 2015 to what would be 250 now, we can also go to 1000 in the long term,” Chhatwal said to a printing briefing on Tuesday.
“It would be nothing different from what happened several times globally. Many brands in this category in markets such as France, the United Kingdom and Germany have experienced exponential growth. The growth potential is nothing more than exponential,” he added.
He said that while Taj will always be the jewel of the crown of the Tata group and the town, the chain is now presenting “iconic” assets in the half -scale range under the Ginger brand in the main airport offices.
“We made a very aware decision to build great properties with ginger. So, the first was on our land at Mumbai airport. It has 371 rooms, and it is expected that this year will make an 88-90% employment at an average rate of RS 6500,” said Chhatwal.
“We are doing more properties like these. Next year, we will open one at Bengaluru airport. We have one under construction at Mopa in Goa airport, and very recently we have concluded an agreement for a 55%hotel, which had to open the next 12-14 months. The margins of these hotels in hotels.
The agreement with Ank Hotels and Pride Hospitality brings the IHCL portfolio to over 550 hotels and 55,000 rooms. IHCL has also signed a marketing and distribution agreement with Brij Hospitality, which has a portfolio of 19 hotels with the Brij brand, mainly throughout India.
The chain said that the key managerial staff of Ank, Pride and Brij Hospitality will continue to supervise the management of their respective companies, thus providing business continuity and also allowing the future growth of companies.
“By combining over 200 years of collective inheritance of hospitality, we meet with IHCL, part of the iconic Tata group. Together, we are a power of energy with a shared vision for growth and transformation. This is more than a partnership – is a union of Legacies, ready to inspire the future”, said Aryavir Kumar, promoter of the Nok Pvt Ltd.
Anant Apurv Kumar and Udit Kumar founders of Brij Hotels and promoters of Clarks Group of Hotels have said together with IHCL, the company will carry on the shared vision of its respective founders, Jamshed Ji Tata and Babu Brijpal Das Ji, in modeling and supporting the tourist journey of India.
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